Primary Interests:
- Applied Social Psychology
- Close Relationships
- Emotion, Mood, Affect
- Intergroup Relations
- Persuasion, Social Influence
- Political Psychology
- Prejudice and Stereotyping
- Sexuality, Sexual Orientation
- Social Cognition
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Roland Imhoff |
I consider myself primarily a social psychologist who takes great interest in related subdisciplines, like cognitive, personality and legal psychology.
My stronghold is in implicit social cognitive methods that I have explored (Blaison, Imhoff et al., 2012; Imhoff et al., 2010; Imhoff, Schmidt et al., 2011; Imhoff, Schmidt et al., 2012) and employed in fields like prejudice (Imhoff & Banse, 2009; Imhoff & Recker, 2012), self-concept (Dislich, Imhoff et al., 2012; Gerstenberg, Imhoff, et al., 2012; Gerstenberg, Imhoff et al., 2013), romantic relations (Banse & Imhoff, 2013; Banse, Imhoff, et al., 2012; Imhoff & Banse, 2011) and sexual interest (Imhoff et al., 2010; Imhoff, Schmidt et al., 2011; Imhoff, Schmidt et al., 2012), including forensically relevant deviant interest (Schmidt, Banse, & Imhoff, 2013). Together with Ron Dotsch I am working on several project employing the innovative reverser correlation image classification technique to study individuals' visual representation (Imhoff, Dotsch et al., 2011).
I also have a great interest in political ideologies and attitudes, as reflected in my work on the impact of historical representations (Imhoff & Banse, 2009; Imhoff, Bilewicz, & Erb, 2012; Imhoff, Wohl, & Erb, 2013) or individual differences in conspiracy mentality (Imhoff & Bruder, 2013).
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Roland Imhoff
Department of Psychology
University of Cologne
Richard-Strauss-Str. 2
50931 Cologne
Germany
Phone: +49 (0) 221 470 1524
Fax: +49 (0) 221 470 1216